Director, Commercial Growth & Strategic Accounts (Hybrid)

Aluminum Beverage Packaging Company: ALNA Packaging Co. Ltd. Location: Ontario or British Columbia (Hybrid) Employment Type: Full-time, permanent Reports to: President Travel: Approximately 25%, primarily within Canada Compensation: C$140,000-C$170,000 base salary, plus performance-based incentive and benefits About ALNA Packaging ALNA Packaging is a Canadian supplier of aluminum cans and ends to beverage producers across Canada and select international markets. We provide flexible packaging solutions supported by responsive service, inventory planning and industry expertise. Founded in 2018, ALNA has supported customers through significant market disruption, including port strikes, freight volatility and changing tariffs. Our customers range from global beverage brands to independent breweries and co-packers. As ALNA enters its next phase of growth, we are seeking an experienced commercial leader to accelerate profitable growth, strengthen sales execution and expand strategic customer relationships. The Opportunity The Director, Commercial Growth & Strategic Accounts will lead ALNA’s day-to-day commercial execution and provide consistent leadership to the sales team. This role combines people leadership, strategic account development and direct ownership of selected national and high-value opportunities. The successful candidate will translate commercial priorities into measurable action, strengthen pipeline and forecasting discipline, and work cross-functionally to deliver profitable growth. Key Responsibilities Lead, coach and hold the sales team accountable for agreed revenue, volume, margin and activity objectives. Translate ALNA’s commercial strategy into clear account priorities, territory plans and execution timelines. Own selected national and strategic accounts while supporting team members on complex opportunities. Identify and secure high-value beverage-packaging customers through established industry relationships and disciplined prospecting. Build senior relationships with decision-makers in procurement, operations, supply chain and executive leadership. Develop account plans for priority prospects and customers, informed by customer needs, market trends, competitor activity and commercial risk. Lead major proposals, pricing discussions, RFPs, contract negotiations and renewals. Maintain a qualified pipeline, accurate forecasts and clear next steps across the sales team. Establish consistent CRM standards, reporting cadence and performance visibility. Partner with Finance and Operations to protect margin, evaluate commercial terms and support sound pricing decisions. Partner with Logistics, Quality and Operations to address customer commitments and significant service issues. Monitor customer inventory commitments, forecast changes and slow-moving or obsolete stock risk. Lead regular business reviews with strategic customers and represent ALNA at meetings, plant visits, conferences and industry events. Provide the President with clear reporting on performance, pipeline, commercial risks and required decisions. Measures of Success Profitable revenue and volume growth. Conversion and progression of qualified strategic opportunities. Growth and retention of priority customers. Improved forecast accuracy, CRM discipline and commercial accountability. Effective leadership and development of the sales team. Qualifications and Experience Required Approximately 8-12 years of progressive commercial, key-account or business-development experience in packaging, ideally aluminum beverage packaging. Demonstrated success leading sales execution and securing or growing large, complex accounts. Experience coaching or leading sales professionals and establishing clear performance expectations. Strong understanding of pricing, margin, packaging specifications, forecasting, logistics and inventory planning. Experience negotiating customer contracts, volume commitments, RFPs and supply agreements. Strong financial judgment and understanding of revenue, gross profit and account profitability. Strong CRM discipline and proficiency with Microsoft Office. Valid driver’s licence and passport, with the ability to travel approximately 25% of the time. Legally entitled to work in Canada. Preferred Direct experience selling aluminum cans, can ends or closely related rigid-packaging products. Established relationships with beverage manufacturers, co-packers, breweries and packaging decision-makers. Experience with a major can manufacturer, packaging distributor or broker. Post-secondary education; equivalent industry experience will be considered. The Ideal Candidate You are a credible, commercially minded leader who combines strategic thinking with disciplined execution. You can open doors, guide a team and take ownership of results. You are comfortable working with senior decision-makers and balancing customer needs with ALNA’s financial, inventory and operational requirements. Compensation and Benefits ALNA offers a competitive compensation package based on experience, industry relationships and demonstrated commercial success, including: Base salary of C$140,000-C$170,000, depending on relevant aluminum-packaging experience, industry relationships and leadership experience, plus a performance-based incentive. Extended health, dental and vision coverage. Three weeks of paid vacation. Business travel reimbursement. Vehicle allowance, where applicable. Mobile-phone and technology support.

Lead the sales team to drive profitable revenue and volume growth while managing high-value strategic accounts. Translate commercial strategies into actionable territory plans and maintain disciplined CRM and forecasting standards.

Requires 8-12 years of commercial experience in packaging, specifically aluminum beverage packaging, with a proven track record of leading sales teams. Must possess strong financial judgment, negotiation skills, and the ability to travel approximately 25% of the time.

• Extended Health Coverage • Dental Coverage • Vision Coverage • Paid Vacation • Business Travel Reimbursement • Vehicle Allowance • Mobile-phone Support • Technology Support

• CRM ManagementSouhaitée
• Analyse financièreSouhaitée
• Stakeholder ManagementSouhaitée
• Business developmentSouhaitée
• Contract NegotiationSouhaitée
• Cross-Functional CollaborationSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Sales Leadership
• Strategic Account Management
• Business Development
• Contract Negotiation
• CRM Management
• Financial Analysis
• Pipeline Forecasting
• Pricing Strategy
• Packaging Specifications
• Inventory Planning
• Cross-functional Collaboration
• Stakeholder Management

• Sales
• Management & Leadership
• Manufacturing
• Logistics
• Food & Beverage

Formation minimale

Baccalauréat

Expérience minimale

10+ ans

Postuler avant le

9 oct. 2026

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Director

Mode de candidature

La candidature directe est offerte