National Account Manager  - Costco and Strategic Channels

ABOUT CELSIUS Celsius Holdings is a global, fast-growing consumer packaged goods company redefining the energy drink category. Our portfolio includes industry-leading brands such as CELSIUS®, Alani Nu®, and Rockstar®, each serving distinct consumer needs across lifestyle energy, wellness, and performance. Born in fitness and rooted in science, CELSIUS is built on a proprietary, clinically proven formula designed to fuel active lifestyles. With the acquisitions of Alani Nu and Rockstar, Celsius has expanded its reach across channels, consumers, and occasions, accelerating growth globally. At Celsius, we foster a culture of ownership, inclusiveness, and innovation -where every employee is empowered to think boldly, challenge the status quo, and make a measurable impact. Position Summary The National Account Manager is responsible for leading the commercial strategy, customer relationship, and profitable growth of Costco Canada across the company's portfolio of brands, including Celsius, Alani, and Rockstar. This individual will develop and execute annual business plans, identify new growth opportunities, and partner cross-functionally to maximize distribution, merchandising, promotional effectiveness, and category leadership. In addition to managing Costco, the role serves as the commercial lead for the company's supplement portfolio, managing relationships with third-party distribution partners while supporting strategic national accounts within the fitness channel. The successful candidate will combine strong customer management skills with strategic thinking, analytical capability, and exceptional cross-functional collaboration. This role reports to the Director of Sales (or appropriate Commercial Leader) and plays a critical role in accelerating growth across multiple categories and channels. Key Responsibilities Costco Account Leadership Own the commercial relationship with Costco Canada across the Celsius, Alani, and Rockstar brands. Develop and execute annual joint business plans that deliver revenue, volume, market share, and profitability. Negotiate annual agreements, promotional programs, new item listings, pricing, and merchandising initiatives. Identify opportunities to expand assortment, seasonal programs, and incremental distribution. Lead customer business reviews and present compelling category and brand growth opportunities. Monitor business performance, identify risks and opportunities, and implement action plans to achieve targets. Collaborate closely with Costco buying teams to strengthen long-term strategic partnerships. Supplement Business Leadership Serve as the commercial lead for the company's supplement portfolio. Manage relationships with third-party distribution partners to ensure execution of growth plans, inventory management, and customer expansion. Develop annual business plans and performance reviews with distribution partners. Identify opportunities to increase market penetration and expand distribution across Canada. Support new product launches and commercialization strategies. Fitness Channel Support Represent the supplement portfolio with key national fitness accounts as required. Support business development efforts within the fitness and specialty retail channels. Work alongside channel leadership to secure new distribution opportunities and strengthen existing partnerships. Assist with strategic negotiations and customer presentations when appropriate. Business Planning & Analytics Develop accurate sales forecasts and demand plans in collaboration with Supply Chain and Sales Operations. Analyze customer performance using syndicated data, internal reporting, and retailer insights. Monitor competitive activity, category trends, and emerging opportunities. Prepare monthly business reviews and performance scorecards. Manage trade investments to maximize return on investment while meeting financial objectives. Cross-Functional Leadership Partner closely with: Marketing, Shopper Marketing, Category & Consumer Insights, Supply Chain, Revenue Management, Finance Ensure flawless execution of product launches, promotional programs, and customer initiatives. Act as the internal voice of the customer by communicating market opportunities and customer needs. Qualifications Education and Experience Bachelor's degree in Business, Commerce, Marketing, or a related field. MBA is considered an asset. 5–8+ years of progressive experience in Consumer Packaged Goods (CPG), beverage, food, health & wellness. Proven success managing national retail accounts, preferably Costco. Experience negotiating annual customer agreements and managing trade investments. Experience working with syndicated data (NielsenIQ, Circana/IRI) and retailer reporting tools. Experience managing distributors or broker partners is an asset. Knowledge of the supplement, health & wellness, or fitness industry is an asset. Success Measures Achievement of annual sales, volume, and profit targets Growth of Costco distribution, assortment, and promotional effectiveness Successful expansion of the supplement portfolio through distribution partners Increased penetration within strategic fitness accounts Forecast accuracy and effective inventory management Strong customer satisfaction and partnership development Execution excellence for new product launches and promotional programs

Lead the commercial strategy and growth for Costco Canada across the Celsius, Alani, and Rockstar brands. Additionally, serve as the commercial lead for the supplement portfolio and manage relationships with third-party distribution partners.

Requires a Bachelor's degree in Business or a related field and 5-8+ years of progressive CPG experience, preferably managing national retail accounts like Costco. Proficiency in using syndicated data tools such as NielsenIQ or Circana is essential.

• Analyse de donnéesSouhaitée
• Gestion de projetSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Account Management
• Strategic Planning
• Negotiation
• Business Planning
• Sales Forecasting
• Data Analysis
• Cross-functional Collaboration
• Trade Investment Management
• Customer Relationship Management
• Category Leadership
• Distribution Management
• Market Penetration
• Retailer Reporting
• Syndicated Data Analysis
• Commercial Strategy
• Project Management

• Sales
• Management & Leadership
• Retail
• Food & Beverage
• Marketing

Formation minimale

Baccalauréat

Expérience minimale

5+ ans

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Mid-Senior level

Mode de candidature

La candidature directe est offerte