Sr. Marketing Performance Analyst (Contract)

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company headquartered in Toronto with key offices in London, New York City, San Francisco, Montreal, Paris, Berlin and Seoul. Join us! Location: Remote/Hybrid Duration: 3-month fixed-term contract Team: Marketing Operations Position Overview We are seeking a senior-level Marketing Performance Analyst to join our team on a contract basis to support Marketing Financial Performance Analytics. This role will be critical in driving data-informed decision making across our rapidly scaling B2B enterprise. Key Responsibilities Analyze marketing performance across paid, earned, and owned media campaigns, tracking full-funnel metrics from awareness to revenue Partner with leadership to support strategic planning initiatives and establish performance targets Manage ad hoc analytics requests and prepare for weekly, monthly, quarterly, and annual business reviews, including executive and Board presentations Optimize lead scoring models and attribution reporting, conducting rigorous model validations Design and build interactive dashboards and reports to deliver actionable insights and data-driven recommendations Support Lead Flow and PipeGen reviews by creating comprehensive dashboards for closed-loop marketing reporting Enhance customer journey optimization through omni-channel campaign activation, A/B testing, and single-channel recommendations Required Qualifications Bachelor's/Master’s degree in a technical field (e.g., Computer Science, Data Science, Statistics, Engineering, Mathematics) 5+ years of deep analytics experience supporting GTM teams (Marketing and/or Sales) in hyper-growth B2B environments Advanced SQL and Python programming skills; experience with AI tools for data analysis and automation Platform Proficiency: Marketo, Salesforce, GA4, BigQuery, Looker, CDP (Segment, Hightouch); Paid and Social Media Platforms; certifications preferred Cross-Functional Collaboration: Proven ability working with Operations, Finance, Product, Engineering, Sales, and Marketing teams Communication Excellence: Strong storytelling abilities to translate complex data into clear business insights and recommendations Presentation Skills: Comfortable presenting to executives and stakeholders at all organizational levels using Google Slides, PowerPoint, or similar tools Deep understanding of PLG (Product-Led Growth), SLG (Sales-Led Growth), and Closed Loop Marketing frameworks

The analyst will evaluate marketing performance across various media channels to drive data-informed decision-making and strategic planning. They are responsible for designing interactive dashboards, optimizing lead scoring models, and providing actionable insights to support business reviews.

Candidates must hold a degree in a technical field and possess at least 5 years of analytics experience within hyper-growth B2B environments. Proficiency in SQL, Python, and major marketing/data platforms is required, along with strong communication skills for stakeholder engagement.

• Visualisation de donnéesSouhaitée
• SQLSouhaitée
• Analyse de donnéesSouhaitée
• PythonSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• SQL
• Python
• Data Analysis
• Marketing Analytics
• Marketo
• Salesforce
• GA4
• BigQuery
• Looker
• Segment
• Hightouch
• Attribution Modeling
• Lead Scoring
• Data Visualization
• Strategic Planning
• B2B Marketing
• Cross-Functional Collaboration
• Omni-Channel Marketing
• Business Problems
• Owned Media
• AI Adoption
• Google Slides
• A/B Testing
• Research
• Artificial Intelligence
• Analytics
• Automation
• Business To Business
• Google BigQuery
• Dashboard
• Decision Making
• Communication
• Computer Science
• Finance
• Sales
• Leadership
• Marketing
• Python (Programming Language)
• Lead Generation
• Marketing Performance Measurement And Management
• Marketing Operations
• Mathematics
• Operations
• Microsoft PowerPoint
• Presentations
• Product Engineering
• Social Media
• SQL (Programming Language)
• Statistics
• Cisco Discovery Protocol

• Data & Analytics
• Marketing
• Technology
• Software
• Marketing Performance Analyst
• Contracts Analyst
• Buyers
• Purchasing Agents, Except Wholesale, Retail, and Farm Products
• Buyers and Purchasing Agents

Formation minimale

Baccalauréat

Expérience minimale

5+ ans

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Exigences de lieu

Country, United States, Canada