Social Media Specialist and Content Creator

About us INSAUGA.com is a leading digital-only media company in Canada, with a hyper-local focus in Ontario. With 15 million monthly page views on our website and 600K social media followers, we provide readers with engaging local content spanning food, real estate, lifestyle, travel, breaking news, and more. About you We are looking for a Digital Marketing & Social Media Specialist to support the planning, execution, and optimization of both paid and organic marketing initiatives. This role is ideal for someone who is highly creative, detail-oriented, and excited to work across multiple channels including social media, paid ads, content creation, influencer campaigns, and email marketing. The role is hands-on, fast-paced, and involves producing a high volume of content for multiple brands. In addition to your knowledge and experience in social media, you’ll excel in this role if social media is not just a job but a personal passion of yours and also if trying new food and experiences is something that excites you. Responsibilities Digital Marketing Management – Sponsored Execute end-to-end paid campaign deliverables for clients across various platforms including but not limited to; Facebook, Instagram, Google, LinkedIn, and YouTube. Launch and manage paid campaigns focused on link clicks, traffic, video views, and lead generation. Monitor and optimize campaigns daily to achieve performance KPIs and use this data to prepare campaign performance reports. Create campaign assets including short-form videos, social posts, digital ads, contest materials, and all supporting copy (captions, ad copy, scripts, etc.) as well as articles or blog posts for online publications. Support influencer marketing programs, including outreach, pitching, negotiation, briefing, and content review. Build and deploy email marketing campaigns using MailChimp. Support additional digital marketing projects as assigned Social Media Management – Organic Oversee and manage various social media accounts including but not limited to: developing monthly content calendars Producing and scheduling 20-25 pieces of daily content across all platforms Creating graphics, visuals and templates using Canva and Photoshop while maintaining brand guidelines Managing community engagement including comments, DMs and brand interactions across all channels Maintain organized digital asset libraries (photos, videos, templates, fonts, logos, overlays). Propose new content ideas, engagement strategies, and platform-specific growth tactics. Stay informed on new platform features, trends, soundbanks, and best practices. Track performance metrics and deliver monthly analytics reports. Participate in weekly creative meetings to pitch ideas and collaborate with the team. Content Creating, Hosting & Video Producing – Organic and Sponsored: Produce short-form video content end-to-end: brainstorming, scripting, filming, editing and publishing. Coordinate shoot logistics, including location outreach, scheduling, and securing permissions. Develop scripts and storyboards for same-day or planned shoots. Host and assist in directing video shoots with the creative team or business owners. Film content for TikTok, Instagram Reels, and YouTube (both on-camera and behind-the-scenes). Attend store/restaurant openings and provide live on-site coverage. Edit videos using CapCut, TikTok, and Instagram editing tools. Travel to various shoot locations across the GTA as needed. Host on-camera video content alongside a videographer, following prepared scripts. Requirements 2+ years of experience in managing various social media accounts and platforms. 2+ years of experience managing ads through various platforms such as Meta Ads Manager, Google Ads, LinkedIn Campaign Manager Skilled in creating short-form content and comfortable being on camera. Proficient with Canva; experience with Photoshop is an asset. Previous professional experience editing videos for social media using tools such as CapCut, Final Cut Pro, TikTok and Instagram Previous experience running and managing email marketing campaigns, preferably on MailChimp. Strong writing skills for social copy, ad copy, and scripts. Understanding of social media trends, algorithms, and best practices. Ability to analyze data and create clear reports. Highly organized, detail-oriented, and capable of managing multiple projects simultaneously. Ability to travel within GTA for shoots. Why Join INsauga? Collaborative. Creative. Impactful. INsauga combines a growth mindset with real opportunities to make a difference—where ideas are celebrated and teamwork drives success. Comprehensive benefits package: dental and vision care, extended health coverage, employee assistance program (EAP), and flexible paid time off, including vacation time Flexible work arrangements and ability to work home Engaging company culture with in-person meetings, social events, and team-building activities Opportunities for career growth, professional development, and skills training Wellness programs (gym memberships, wellness stipends, mental health initiatives) Please include a video example of you hosting a video on camera. We thank all candidates for applying, however, only successful candidates will be contacted.

Manage end-to-end paid and organic social media campaigns across multiple platforms to drive traffic and engagement. Produce high-volume short-form video content, including scripting, filming, and hosting on-camera for various brands.

Requires over 2 years of experience in social media management and paid ad platforms like Meta and Google Ads. Must be proficient in video editing tools and Canva, and comfortable hosting content on-camera.

• Dental Care • Vision Care • Extended Health Coverage • Employee Assistance Program (EAP) • Flexible Paid Time Off • Vacation Time • Wellness Programs • Gym Memberships • Wellness Stipends • Mental Health Initiatives

• Analyse de donnéesSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Social Media Management
• Content Creation
• Paid Advertising
• Short-form Video Production
• Influencer Marketing
• Email Marketing
• Copywriting
• Video Editing
• Canva
• Photoshop
• Meta Ads Manager
• Google Ads
• MailChimp
• Community Engagement
• Data Analysis
• On-camera Hosting

• Marketing
• Creative & Media
• Art & Design

Expérience minimale

2+ ans

Postuler avant le

5 sept. 2026

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Entry level