Sr. Market Research Consultant
Offre en anglaisLead strategic competitive benchmarking and market assessments for a credit card portfolio to inform product strategy and investment decisions. Develop comprehensive scorecards and translate research findings into actionable recommendations for cross-functional leadership.
- Sur place
- Toronto, ON
- Publié 6 août 2026
- Postuler avant le 5 sept. 2026
- 1 poste
Résumé du poste
JOB DESCRIPTION Insight Global is seeking a Sr. Market Research Consultant for a Big 5 Banking client on a 6-month contract. This individual will lead a strategic competitive benchmarking and market assessment initiative focused on the client's credit card portfolio. The ideal candidate brings deep expertise in market research, customer insights, industry benchmarking, and quantitative analysis, with the ability to operate as a trusted consultant in a fast-paced environment. In this role, you will evaluate how the client's credit card features, functionality, rewards, and customer experiences compare against leading competitors, translating findings into actionable recommendations that inform product strategy, investment decisions, and roadmap prioritization. This engagement will be heavily research-focused during the first several months, culminating in a comprehensive scorecard framework and knowledge transfer to internal teams. Responsibilities • Lead end-to-end market research initiatives focused on credit card products, customer experiences, and competitive positioning across major financial institutions and industry leaders. • Conduct qualitative research, including stakeholder interviews and customer insight gathering, to identify key opportunities, market gaps, and areas of competitive differentiation. • Design and execute quantitative research initiatives, including surveys and benchmarking frameworks, to validate findings and measure competitive positioning. • Develop comprehensive feature, experience, and capability scorecards that assess how the client's offerings compare against key competitors. • Leverage industry reporting and third-party research sources (e.g., J.D. Power, Forrester, eMarketer, industry studies) to support strategic recommendations and market assessments. • Synthesize customer insights, analytics, market trends, and competitive intelligence into actionable recommendations for product, feature, and investment prioritization. • Partner closely with Product, Strategy, UX Research, Design, and business stakeholders to align research findings with roadmap and experience decisions. • Facilitate ideation, opportunity assessment, and prioritization discussions with cross-functional teams and senior leadership. • Present findings and recommendations through executive-ready reports, storytelling, and data visualizations that drive decision-making and stakeholder alignment. • Manage research governance, documentation, and final knowledge transfer activities to ensure a seamless handoff to internal teams at the conclusion of the engagement. • Operate as a consultant, bringing structure, recommendations, and thought leadership while quickly adapting to a new enterprise environment. REQUIRED SKILLS AND EXPERIENCE • 5+ years of market research experience • 2-3+ years UX research experience • Qualtrics experience • Experience employing various UX Research methodologies (strong emphasis on interview, surveys, scorecards/industry reporting) • Must have familiarity with industry reporting (e.g., JD Power, eMarketer, Forrester, etc.) • Ideation, prioritization, and roadmapping experience • Experience conducting competitive assessments and translating market, experience, and feature benchmarking into actionable product and strategy recommendations. • Ability to connect customer insights, analytics, and market trends to strategic investment decisions and opportunity prioritization. Strength in clearly presenting research, justifying ideas in cross-functional settings, and fostering strong stakeholder relationships. NICE TO HAVE SKILLS AND EXPERIENCE Familiarity with Figma and light design experience Pay: 85-95 Vacancy: New Vacancy (New Role) We may use artificial intelligence tools to assist with the screening, assessment, or selection of potential applicants for this position.
Ce que vous ferez
Lead strategic competitive benchmarking and market assessments for a credit card portfolio to inform product strategy and investment decisions. Develop comprehensive scorecards and translate research findings into actionable recommendations for cross-functional leadership.
Exigences
Requires over 5 years of market research experience and 2-3 years of UX research experience, specifically using Qualtrics and industry reporting tools. Candidates must be skilled in conducting competitive assessments and translating insights into strategic product roadmaps.
Compétences indiquées
- Visualisation de donnéesSouhaitée
- FigmaSouhaitée
Autres compétences pertinentes
Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.
- Market Research
- UX Research
- Qualtrics
- Competitive Benchmarking
- Quantitative Analysis
- Qualitative Research
- Customer Insights
- Industry Reporting
- Ideation
- Prioritization
- Roadmapping
- Stakeholder Management
- Data Visualization
- Strategic Recommendations
- Figma
Domaines d’emploi
- Consulting
- Marketing
- Science & Research
- Finance & Accounting
- Data & Analytics
Renseignements supplémentaires
- Expérience minimale
- 5+ ans
- Postuler avant le
- 5 sept. 2026
- Langue de l’offre
- anglais
- Heures de travail
- 40 heures par semaine
- Niveau d’expérience
- Mid-Senior level
- Mode de candidature
- La candidature directe est offerte