Head of Growth Marketing
Remote
San Francisco Bay Area, New York
$210,200 - $292,000/yearly
C Level
Top Benefits
Health, dental, vision coverage
12+ weeks paid parental leave
$600 WFH equipment stipend
About the role
Who you are
- 10+ years of experience in growth marketing, with at least 5+ years hiring and developing people
- PLG experience: You’ve worked at startups at Mercury’s scale and larger, and have seen high volume PLG / self-serve acquisition; a bonus if you also have experience with demand gen / sales-led acquisition
- Breadth in all areas of growth marketing, with deep expertise in paid, SEO, and martech
- Proficiency in full-stack of marketing tools: You know what tools to use and how to use them—or you can figure it out quickly. You’re excited to try new tools to unlock more capabilities in the team. We’re currently using: CustomerIO, Salesforce, Dato (CMS), Rockerbox (MTA), Segment
- Experimentation mindset. You understand the importance of testing and scaling what works, and can prioritize tests and find ways to get them out quickly
What the job involves
- As our Head of Growth Marketing, you will be responsible for all functions of growth marketing to acquire new customers (mainly through a PLG / self-serve motion), and monetize and retain our existing ones.
- You will lead a talented team of marketers, and work hand in hand with sales and product to hit acquisition and revenue goals, bringing Mercury’s bank accounts and financial software to ambitious companies, as well as consumers (Mercury Personal launched to the public in December 2025)
- Set the strategy across all areas of growth marketing (paid, demand gen, martech, lifecycle, website optimization, SEO/GEO)
- Think across channels and full funnel – the work doesn’t stop when the customers join, we need to activate and monetize them (we are launching new products all the time)
- Hire, manage, and develop a team of marketers and agencies (will inherit a talented team of 11)
- Create a team culture of relentless execution, experimentation, and curiosity (everything from trying new ad creative to trying new technology)
- Be extremely data driven and be excellent at defining, setting, and reporting on full-funnel KPIs (working with a data science team)
- Develop strong relationships with sales, partnerships, and product/engineering teams to collaborate on growth strategy across the company
- Be a crucial voice of marketing leadership; understanding how to hit growth goals while staying true to the brand and putting the customer first
- Make strong, principled decisions and influence a cross-functional group to execute
Benefits
- Health, dental, & vision
- 12+ weeks of paid parental leave
- $600 USD custom WFH equipment setup
- Unlimited vacation policy (with a mandatory minimum)
- Annual $1K learning & development budget
- Paid 6-week sabbatical after the 5-year mark
- Weekly $100 food budget
- Monthly $100 wellness budget
- Monthly $50 cellphone reimbursement
- Pet-friendly offices with free tea and beverages, plus lunch and snacks
- Unlimited vacation policy (with a mandatory minimum)
- Retirement matching up to 4% of base salary (401K/RRSP)
- Inclusive fertility, hormonal health, and family-forming benefits through Carrot Fertility
About Mercury
Financial Services
501-1000
Mercury is the fintech ambitious companies use for banking*and all their financial workflows. With a powerful bank account at the center of their operations, companies can make better financial decisions and ensure that every dollar spent aligns with company priorities. That's why over 200K startups choose Mercury to confidently run all their financial operations with the precision, control, and focus they need to operate at their best. To learn more, visit Mercury.com.
*Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group, Column N.A., and Evolve Bank & Trust, Members FDIC.
Head of Growth Marketing
Remote
San Francisco Bay Area, New York
$210,200 - $292,000/yearly
C Level
Top Benefits
Health, dental, vision coverage
12+ weeks paid parental leave
$600 WFH equipment stipend
About the role
Who you are
- 10+ years of experience in growth marketing, with at least 5+ years hiring and developing people
- PLG experience: You’ve worked at startups at Mercury’s scale and larger, and have seen high volume PLG / self-serve acquisition; a bonus if you also have experience with demand gen / sales-led acquisition
- Breadth in all areas of growth marketing, with deep expertise in paid, SEO, and martech
- Proficiency in full-stack of marketing tools: You know what tools to use and how to use them—or you can figure it out quickly. You’re excited to try new tools to unlock more capabilities in the team. We’re currently using: CustomerIO, Salesforce, Dato (CMS), Rockerbox (MTA), Segment
- Experimentation mindset. You understand the importance of testing and scaling what works, and can prioritize tests and find ways to get them out quickly
What the job involves
- As our Head of Growth Marketing, you will be responsible for all functions of growth marketing to acquire new customers (mainly through a PLG / self-serve motion), and monetize and retain our existing ones.
- You will lead a talented team of marketers, and work hand in hand with sales and product to hit acquisition and revenue goals, bringing Mercury’s bank accounts and financial software to ambitious companies, as well as consumers (Mercury Personal launched to the public in December 2025)
- Set the strategy across all areas of growth marketing (paid, demand gen, martech, lifecycle, website optimization, SEO/GEO)
- Think across channels and full funnel – the work doesn’t stop when the customers join, we need to activate and monetize them (we are launching new products all the time)
- Hire, manage, and develop a team of marketers and agencies (will inherit a talented team of 11)
- Create a team culture of relentless execution, experimentation, and curiosity (everything from trying new ad creative to trying new technology)
- Be extremely data driven and be excellent at defining, setting, and reporting on full-funnel KPIs (working with a data science team)
- Develop strong relationships with sales, partnerships, and product/engineering teams to collaborate on growth strategy across the company
- Be a crucial voice of marketing leadership; understanding how to hit growth goals while staying true to the brand and putting the customer first
- Make strong, principled decisions and influence a cross-functional group to execute
Benefits
- Health, dental, & vision
- 12+ weeks of paid parental leave
- $600 USD custom WFH equipment setup
- Unlimited vacation policy (with a mandatory minimum)
- Annual $1K learning & development budget
- Paid 6-week sabbatical after the 5-year mark
- Weekly $100 food budget
- Monthly $100 wellness budget
- Monthly $50 cellphone reimbursement
- Pet-friendly offices with free tea and beverages, plus lunch and snacks
- Unlimited vacation policy (with a mandatory minimum)
- Retirement matching up to 4% of base salary (401K/RRSP)
- Inclusive fertility, hormonal health, and family-forming benefits through Carrot Fertility
About Mercury
Financial Services
501-1000
Mercury is the fintech ambitious companies use for banking*and all their financial workflows. With a powerful bank account at the center of their operations, companies can make better financial decisions and ensure that every dollar spent aligns with company priorities. That's why over 200K startups choose Mercury to confidently run all their financial operations with the precision, control, and focus they need to operate at their best. To learn more, visit Mercury.com.
*Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group, Column N.A., and Evolve Bank & Trust, Members FDIC.