Assistant Marketing Manager – QUAKER Ready-to-Eat (RTE) Cereal
Top Benefits
About the role
Overview PepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada’s favourite brands - from the well-loved Lay’s, Doritos, Gatorade and Tropicana brands, to budding disrupters such as bubly, Pure Leaf, Bare Snacks and Off the Eaten Path – there is so much opportunity to make a difference in the Canadian marketplace. We are consumer obsessed and focused on outpacing our competition by being centered on the consumer, developing exciting local brand campaigns and product innovations you’d be proud to share with friends. And our people are our greatest asset. We love working together, challenging the status quo and are proud to be called Marketer of Year by The Dive Awards.
At PepsiCo Canada, we believe in delivering healthy growth, evolving our portfolio with timely innovation, and building most-loved brands. The Quaker brand is a global icon, one of Canada’s most-trusted brands and is in present in nearly 70% of Canadian households.
We are hiring an Assistant Marketing Manager to play a critical role in growing our RTE Cereal Portfolio (Quaker Harvest Crunch, Quaker Oatmeal Squares, Cap’N’Crunch and Life). The successful candidate will support the strategic vision with clear data & insights, lead innovation commercialization, ensure creative excellence across all activation programs, as well as champion strong commercial execution to deliver short-term & long-term results. This position reports directly to the Marketing Manager – Quaker Breakfast Portfolio.
What you can expect from us:
- Competitive compensation and comprehensive benefits designed to fit your unique needs
- A dynamic and inclusive culture that promotes you to bring your whole-self to work
- Inspiring positive change for people and the planet with sustainability goals
- A supportive team that will encourage your professional growth and development
Compensation: $63,300 - $103,200
Responsibilities
- Lead innovation commercialization on Quaker RTE initiatives in partnership with Quaker Innovation Manager and immediate Quaker Breakfast Portfolio Team
- Partner, influence and lead internal stakeholders (Quaker Leadership Team, Insights, Away-From-Home, Customer Teams, Supply Chain, Regulatory, Legal teams, etc.) and external IAT partners to develop/execute strong consumer and commercial plans
- Lead select Quaker Portfolio in-store programing from brief to execution and post-gaming and support initiatives led by Shopper marketing and AFH
- Expertly manage the RTE Portfolio budget to maximize ROI across all initiatives
- Support the Marketing Manager, Quaker Breakfast across all full-year planning cycle deliverables (AOP, Strat, Biz Review, etc.) for the RTE Portfolio and beyond where relevant
- Consistently leverage data and insights to keep the consumer at the heart of brand and business decisions while leading analysis, tracking and monthly reporting deliverables, including leadership of the PBR process on behalf of the Quaker Team
- Wire & collaborate with US Quaker RTE/other Global Quaker Breakfast markets to drive synergies/share best practices and strategic alignment
Qualifications
- Minimum of Bachelor’s Degree (Business degree preferred).
- Proven track record of delivering results through best in class collaboration, consumer-first mindset, complex problem solving
- Self-starter with a high sense of urgency and entrepreneurial spirit to find creative solutions to problems
- Demonstrates and champions innovative ideas that position the brand for continued leadership in the marketplace
- Able to lead an innovation agenda from ideation to commercialization
- Proven track record of analytical prowess and ability to source, analyze and drive action from various data sets/sources
- Exceptional collaboration and communication skills to partner effectively internally and externally to deliver results
- Business savvy, opportunity seeking team player even when dealing with obstacles in a fast-paced environment
- Strong growth-mindset and sound business judgment; ability to anticipate issues and resolve them with confidence
Why work at PepsiCo: At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.
PepsiCo may use Artificial Intelligence as part of its hiring process. Specifically, we may use AI-based tools to screen, assess, or select applicants.
This posting is for an existing vacancy.
About PepsiCo
PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place.
Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day.
A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet.
Join us. Dare for Better.
Assistant Marketing Manager – QUAKER Ready-to-Eat (RTE) Cereal
Top Benefits
About the role
Overview PepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada’s favourite brands - from the well-loved Lay’s, Doritos, Gatorade and Tropicana brands, to budding disrupters such as bubly, Pure Leaf, Bare Snacks and Off the Eaten Path – there is so much opportunity to make a difference in the Canadian marketplace. We are consumer obsessed and focused on outpacing our competition by being centered on the consumer, developing exciting local brand campaigns and product innovations you’d be proud to share with friends. And our people are our greatest asset. We love working together, challenging the status quo and are proud to be called Marketer of Year by The Dive Awards.
At PepsiCo Canada, we believe in delivering healthy growth, evolving our portfolio with timely innovation, and building most-loved brands. The Quaker brand is a global icon, one of Canada’s most-trusted brands and is in present in nearly 70% of Canadian households.
We are hiring an Assistant Marketing Manager to play a critical role in growing our RTE Cereal Portfolio (Quaker Harvest Crunch, Quaker Oatmeal Squares, Cap’N’Crunch and Life). The successful candidate will support the strategic vision with clear data & insights, lead innovation commercialization, ensure creative excellence across all activation programs, as well as champion strong commercial execution to deliver short-term & long-term results. This position reports directly to the Marketing Manager – Quaker Breakfast Portfolio.
What you can expect from us:
- Competitive compensation and comprehensive benefits designed to fit your unique needs
- A dynamic and inclusive culture that promotes you to bring your whole-self to work
- Inspiring positive change for people and the planet with sustainability goals
- A supportive team that will encourage your professional growth and development
Compensation: $63,300 - $103,200
Responsibilities
- Lead innovation commercialization on Quaker RTE initiatives in partnership with Quaker Innovation Manager and immediate Quaker Breakfast Portfolio Team
- Partner, influence and lead internal stakeholders (Quaker Leadership Team, Insights, Away-From-Home, Customer Teams, Supply Chain, Regulatory, Legal teams, etc.) and external IAT partners to develop/execute strong consumer and commercial plans
- Lead select Quaker Portfolio in-store programing from brief to execution and post-gaming and support initiatives led by Shopper marketing and AFH
- Expertly manage the RTE Portfolio budget to maximize ROI across all initiatives
- Support the Marketing Manager, Quaker Breakfast across all full-year planning cycle deliverables (AOP, Strat, Biz Review, etc.) for the RTE Portfolio and beyond where relevant
- Consistently leverage data and insights to keep the consumer at the heart of brand and business decisions while leading analysis, tracking and monthly reporting deliverables, including leadership of the PBR process on behalf of the Quaker Team
- Wire & collaborate with US Quaker RTE/other Global Quaker Breakfast markets to drive synergies/share best practices and strategic alignment
Qualifications
- Minimum of Bachelor’s Degree (Business degree preferred).
- Proven track record of delivering results through best in class collaboration, consumer-first mindset, complex problem solving
- Self-starter with a high sense of urgency and entrepreneurial spirit to find creative solutions to problems
- Demonstrates and champions innovative ideas that position the brand for continued leadership in the marketplace
- Able to lead an innovation agenda from ideation to commercialization
- Proven track record of analytical prowess and ability to source, analyze and drive action from various data sets/sources
- Exceptional collaboration and communication skills to partner effectively internally and externally to deliver results
- Business savvy, opportunity seeking team player even when dealing with obstacles in a fast-paced environment
- Strong growth-mindset and sound business judgment; ability to anticipate issues and resolve them with confidence
Why work at PepsiCo: At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.
PepsiCo may use Artificial Intelligence as part of its hiring process. Specifically, we may use AI-based tools to screen, assess, or select applicants.
This posting is for an existing vacancy.
About PepsiCo
PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place.
Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day.
A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet.
Join us. Dare for Better.