Consumer Insights Analytics Manager

Consumer Insights Analytics Manager Build a career that matters with one of the world’s most respected employers! - - - - - - - - - - - - Consumer Insights Analytics Manager Montreal, Quebec Make a difference as a Consumer Insights Analytics Manager Michelin, a global company recognized for its tire products—within and beyond tires—is looking for people eager to grow with us! Driven by its purpose—We care about giving everyone a better way forward—Michelin offers employees a comprehensive total rewards package that includes competitive benefits in wellness, health care, life insurance, and retirement plans, as well as perks such as: hybrid work – 3 days per week in our brand new, downtown Montreal offices; collaboration with colleagues around the world; support for professional development; a stimulating role within a highly innovative company; employee assistance program; product discounts; and, various activities and opportunities to get involved. Your team: Join our dynamic marketing and communication team, where creating exceptional brand experiences for consumers around the world is our daily passion. Based in Canada, and France, our team stands out for its creativity and innovation, and focuses agriculture, construction and material handling. At Michelin, we are committed to strengthening and elevating our brand and invite marketing professionals to leverage their expertise in a collaborative environment. Be part of a talented team that develops high-impact strategies and makes a real difference. Come shape the future of our iconic brand with us. Your role: Understand customer needs, behaviors, and experiences to generate ideas, identify opportunities to develop new offerings or enhance existing ones, and recommend strategic adjustments to the Beyond Road Business Line’s go-to-market strategy. We need you to: define, design, and deploy market research and/or customer insights studies; challenge existing research practices, identify opportunities for new research methods, and conduct ad hoc analyses; gather insights on behaviors, usage patterns, needs, expectations, the customer journey, and how our brands and offerings are perceived relative to competitive alternatives; help develop and select the most promising customer value propositions; evaluate relevant digital sources and methods to generate insights on target customers; and collect and structure quantitative and qualitative data, develop tracking dashboards, and identify data-driven growth opportunities. What you need to succeed: Master’s degree in marketing, economics, engineering, or computer science, and at least 7 years of experience in a similar role; comfort working in a bilingual (French and English) environment, both spoken and written, to collaborate with international colleagues and partners; strong understanding of customers and their needs to create new differentiation opportunities; you can perform a range of quantitative analyses (analytical thinking, data exploration, and data analysis); you enjoy turning data into clear, concise stories and providing guidance on key decisions (data visualization and presentation); ability to work in cross-functional teams, understanding your environment and building and maintaining your network; and, occasional availability to travel to visit colleagues in Europe and the United States. Our promise to candidates and new hires: At every stage of your career, you will be supported in mapping your professional journey and building a personalized long-term career plan. Why Michelin? Career Growth: Personalized development plans, mentorship, and cross-functional opportunities. Unique career paths and opportunities for advancement. Inclusive Culture: Thrive in a diverse, supportive environment where your competencies, contributions and behaviors are recognized. Option to join one of our Business Resource Groups and Inclusion Councils. Innovation-Driven: Work on projects that matter—from sustainable materials to digital transformation. Community Impact: Be part of a company that does what's right. We use sustainable business practices while balancing the needs of our customers and communities. Michelin is an equal employment opportunity employer of visible minorities, women, Indigenous persons and people with disabilities. If you need accommodation for any part of the employment application process because of a disability, please contact us at accommodations@michelin.com. We build the future with people like you. Begin your career with Michelin today!

The Consumer Insights Analytics Manager will define and deploy market research studies to understand customer needs and behaviors. They will also develop data-driven growth opportunities and provide strategic recommendations for the Beyond Road Business Line's go-to-market strategy.

Candidates must hold a Master's degree in marketing, economics, engineering, or computer science and possess at least 7 years of relevant experience. Proficiency in both French and English is required, along with strong analytical skills and the ability to translate data into actionable insights.

• Wellness benefits • Health care • Life insurance • Retirement plans • Hybrid work • Professional development support • Employee assistance program • Product discounts

• Analyse de donnéesSouhaitée
• Communication bilingueSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Market research
• Customer insights
• Data analysis
• Quantitative analysis
• Qualitative data
• Data visualization
• Strategic planning
• Go-to-market strategy
• Customer journey mapping
• Analytical thinking
• Data exploration
• Bilingual communication
• Cross-functional collaboration
• Marketing strategy
• Reporting
• Dashboard development
• Sustainable Materials
• Go-to-Market Strategy
• Consumer Insights
• Analytical Thinking
• Digital Transformation
• Bilingual (French/English)
• Research
• Agriculture
• Data Analysis
• Dashboard
• Communication
• Computer Science
• Creativity
• Data Visualization
• Discounts And Allowances
• Economics
• Employee Assistance Programs
• Marketing
• Innovation
• Market Research
• Material Handling
• Mentorship
• Research Methodologies
• Sustainable Business
• Value Propositions
• Balancing (Ledger/Billing)

• Data & Analytics
• Marketing
• Management & Leadership
• Consulting
• Manufacturing
• Analytics and Insights Manager
• Marketing Analytics Manager
• Sales and Marketing Managers
• Marketing Managers

Formation minimale

Maîtrise

Expérience minimale

7+ ans

Postuler avant le

10 août 2026

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Présence au bureau

3 jours par semaine