Senior Product Marketing Manager

About the Role Remarcable is the procurement platform built specifically for specialty trade contractors, seamlessly connecting contractor field teams, office teams, and suppliers. With deep supplier integrations and purpose-built workflows, Remarcable delivers complete operational visibility from requisition to reconciliation. We are seeking a Senior Product Marketing Manager to lead go-to-marketing efforts for a solution suite of products. You will have a unique opportunity to lead launch strategies for new products and features, driving acquisition and adoption in a fast-paced and agile environment. You will be responsible for executing product launch plans together with a highly cross-functional team of marketers, product managers, and sales and support team members. This is a highly visible role with direct influence on revenue growth, roadmap prioritization, and solution positioning and messaging. What You’ll Do Own product and feature launches including positioning, launch planning, enablement, and adoption campaigns. Develop solution, product, and industry messaging and persuasive copy that resonates with contractors and suppliers. Build competitive and market intelligence programs analyzing competitors, substitutes, and emerging technologies, and translate insights into sales enablement, positioning shifts, and roadmap input. Partner with Product to deeply understand the roadmap and share insights for feature prioritization based on market opportunity and customer need. Develop proof points through case studies, testimonials, and use-case content that demonstrate measurable value and customer ROI. Create content that moves the funnel, supporting demand generation and sales. Collaborate with Demand Generation to develop multi-channel marketing programs for strategic feature launches. Analyze product adoption metrics and marketing performance to inform strategy and refine future GTM activities. Conduct industry research, both qualitative and quantitative, do deliver meaningful proof and insights that inform our product strategy. Travel at least 25% for conferences, customer meetings, and internal events. What You Bring 3–5 years of experience in product marketing, ideally in B2B SaaS or a technical product environment Strong track record leading launches from concept to rollout and beyond—driving measurable business impact Exceptional written and verbal communication skills, with the ability to simplify complex topics into clear, audience-specific value propositions Highly cross-functional and collaborative; experienced working with Product, Sales, CS, and Demand Gen to align and execute Data-driven mindset—comfortable digging into usage metrics, market data, and campaign performance to refine your approach Self-starter with strong project management skills and a bias for action Experience in construction a plus Why Remarcable Be part of building out our product marketing from the ground up. Influence the go-to-market strategy for a company doubling revenue year over year. Be part of a team that values creativity, accountability, and doing work that matters in the construction industry. About Remarcable, Inc. Remarcable is a Series A–funded SaaS company revolutionizing how contractors work. Founded by an engineer to solve inefficiencies he experienced firsthand in the field, our platform removes procurement and operational friction for the construction industry — especially electrical contractors. Our SOC 2 Type II–certified B2B marketplace has processed billions in material purchases, connecting contractors, suppliers, and accounting systems in one seamless workflow. Backed by Insight Partners, we’re scaling quickly and bringing modern technology to an industry long overdue for innovation. Benefits include: Medical, Dental, Vision, STD & Life Insurance (100% company‑paid for employees) 401(k) with company match Bonus potential Two weeks PTO in the first year Please be aware of potential phishing scams. Remarcable will never advance job applicants money or ask them to send money (via Venmo, Zelle, Paypal etc.) to preferred vendors. If you are concerned about the application process, please contact Remarcable directly at (216)770-3322. Remarcable is not associated with info-remarcable.com. For information about applying for a position with Remarcable, please reference remarcable.com.

Lead go-to-market efforts and product launches for a procurement platform, focusing on positioning, messaging, and adoption campaigns. Collaborate with product and sales teams to translate market intelligence into roadmap prioritization and sales enablement content.

Requires 3-5 years of product marketing experience, preferably in B2B SaaS or technical environments. Candidates must possess strong communication skills, a data-driven mindset, and the ability to work cross-functionally.

• Medical Insurance • Dental Insurance • Vision Insurance • Short Term Disability Insurance • Life Insurance • 401(k) With Company Match • Bonus Potential • Paid Time Off

• Analyse de donnéesSouhaitée
• Gestion de projetSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Product Marketing
• Go-To-Market Strategy
• Product Launch Planning
• Positioning And Messaging
• Competitive Intelligence
• Sales Enablement
• Market Research
• Content Creation
• Data Analysis
• Project Management
• Cross-functional Collaboration
• B2B SaaS

• Marketing
• Software
• Management & Leadership
• Construction
• Technology

Expérience minimale

2+ ans

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Exigences de lieu

Country, Canada