Growth Marketing Lead

About SimplyPHP: We are a collaborative, growing, and passionate team that works together to take on a wide range of new projects in the complex world of web development. At SimplyPHP, we strongly emphasize the importance of the happiness of both employees and clients. Our main goal is to maintain a healthy, happy, and productive work environment for everyone. Day to day responsibilities: Own and optimize digital marketing initiatives across paid platforms such as Google Ads, LinkedIn Ads, and other relevant channels, including hands-on management of Google AdWords campaigns Develop and execute acquisition strategies across paid, organic, outbound, and partnership channels with a strong focus on lead generation Plan and deliver end-to-end marketing campaigns: from ideation and positioning to execution, testing, and optimization Build and support content initiatives, including SEO-driven content and social media strategies, aligned with SimplyPHP’s brand and growth goals Collaborate with creative and technical teams to develop high-performing ads, landing pages, and marketing assets, as well as contribute to decisions around website structure and content Research industry trends, including opportunities related to AI and emerging technologies, and recommend data-driven improvements to overall marketing strategy Analyze campaign performance, generate reports, and present insights to guide business and marketing decisions Support occasional outbound efforts, including semi-cold outreach, follow-ups, and inside sales activities to help move leads through the funnel Collaborate closely with sales and leadership to support sales operations and ensure alignment between marketing efforts and revenue goals Occasionally support partnerships and industry events alongside leadership (e.g., conferences, networking events), as part of broader growth initiatives Our ideal candidate will have: 6+ years of experience in digital marketing 5+ years of hands-on experience with paid ad platforms (Google, LinkedIn, Meta, YouTube) Strong understanding of lead generation strategies across multiple channels Very strong, fluent communication skills in English, both written and verbal Comfort with outbound outreach, including semi-cold calls and follow-ups Strong analytical mindset with the ability to interpret data and translate insights into action Excellent relationship-building and customer service skills Self-motivated, organized, and comfortable working independently in a remote environment Familiarity with the web development or technology services industry is an asset Interest or experience in AI-driven marketing strategies is a strong plus Located in and legally eligible to work in Canada What we offer!! The opportunity to take ownership of marketing and growth initiatives and help shape the role Fully remote work Comprehensive benefits including health, dental, vision, and more An exceptional team that offers and encourages consistent support and collaboration

The role involves owning and optimizing digital marketing initiatives across paid and organic channels to drive lead generation. Responsibilities include executing end-to-end campaigns, managing content initiatives, and collaborating with sales and leadership to align marketing with revenue goals.

Candidates need over 6 years of digital marketing experience, including 5+ years of hands-on work with paid ad platforms. Fluency in English and legal eligibility to work in Canada are required.

• Health Insurance • Dental Insurance • Vision Insurance

• Service à la clientèleSouhaitée
• Analyse de donnéesSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Digital Marketing
• Google Ads
• LinkedIn Ads
• Lead Generation
• SEO
• Content Strategy
• Data Analysis
• Outbound Outreach
• Market Research
• Campaign Optimization
• Social Media Strategy
• Customer Service

• Marketing
• Sales
• Management & Leadership
• Consulting
• Technology

Expérience minimale

6+ ans

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Mid-Senior level

Mode de candidature

La candidature directe est offerte