Business Analyst Contractor- GTM

Job Title: Business Analyst Contractor Location: Fully Remote Role in Canada and USA Max Pay Rate $60 CAD - $62 CAD Per Hour on T4 Duration: 06+ Months Contract with Possible Extension Job Overview: We are looking for a strategic and detail-oriented Business Analyst Contractor to join the Growth Product Marketing team. This person brings curiosity about the business, uses data to drive evidence-based decisions, and values the context in which insights are applied. In this role, you’ll generate insights on product performance, customer segments, and go-to-market efforts — including targeted prospecting, historical analysis, and performance tracking — to ensure our initiatives are aligned with market needs and business goals. Day to Day • The contractor will pull from various data sources using CRM (Salesforce/Hubspot), product utilization data, prospect signals, etc. to launch sales plays, develop content to support a solution, curate customer outreach lists and work with the business to support GTM execution Key Responsibilities • Develop Insightful Reports: Analyze historical data across product usage, sales funnels, marketing activities, customer feedback, and market trends. Deliver quantitative and qualitative insights that shape product positioning, pricing strategy, and new market opportunities. • Cross-Functional Collaboration: Partner with product marketing, sales, sales enablement, marketing, and product management to gather data and, align on business goals • Market Opportunity Sizing: Estimate the addressable market for proposed initiatives and evaluate them based on potential business impact • Curating Targeted Outreach Lists: Use internal and external data sources to build high-value prospect lists that support go-to-market execution. • Performance Measurement: Leverage data visualization, business intelligence, and CRM reporting tools (e.g., Tableau, Salesforce) to track KPIs across product performance, outbound sales programs, and marketing activities Ideal Candidate • Experienced in merging data from disparate sources across business units and technology platforms • Brings strong critical thinking skills and curiosity to understand evolving company priorities and market needs • Identifies appropriate business outcomes and connects them to go-to-market initiatives • Demonstrates attention to detail, is highly organized, and able to manage multiple projects under tight deadlines • Collaborate effectively with diverse cross-functional teams • Navigates ambiguity and makes thoughtful recommendations by identifying key assumptions and leveraging available information Preferred Experience • SaaS industry background with familiarity in key performance metrics • Experience using Salesforce for data and CRM reporting • Exposure to market size for product or go-to-market initiatives Qualifications & Core Skills • Proficient in data visualization tools such as Tableau, Looker, or similar • Experienced in data preprocessing, and transformation using Python, R, or SQL • Proficient in Excel, Google Sheets, or similar tools to create pivot tables, perform lookups, and conduct data cleaning and analysis Education: Bachelor’s Degree in Business Analytics, Management Science, Marketing, Finance, or a related field with at least 3 years of experience as a Business Analyst or similar role; alternatively, a Master’s degree in the same field with at least 1 year of relevant experience

Generate insights on product performance and customer segments to drive go-to-market execution. Develop reports and curate targeted outreach lists using CRM and product utilization data.

Requires a Bachelor's or Master's degree in a quantitative field with 1-3+ years of experience as a Business Analyst. Proficiency in SQL, Python/R, and data visualization tools like Tableau or Looker is essential.

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Data Visualization
• Data Preprocessing
• Data Transformation
• CRM Reporting
• Market Opportunity Sizing
• KPI Tracking
• Critical Thinking
• Cross-Functional Collaboration
• Python
• R
• SQL
• Tableau
• Looker
• Excel
• Google Sheets
• Salesforce

• Data & Analytics
• Marketing
• Technology
• Software
• Consulting

Formation minimale

Baccalauréat

Expérience minimale

3+ ans

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Mid-Senior level

Mode de candidature

La candidature directe est offerte