Marketing Manager – Pharmaceuticals, Ophthalmology and Respiratory

Company Description: Xediton is a specialty pharmaceutical company located in Oakville, with a focus on meeting the needs of patients, physicians and partners. We are committed to developing, partnering and making available new and established medicines to promote the health of Canadians. For more information, please visit www.xediton.com Marketing Manager – Pharmaceuticals, Ophthalmology and Respiratory Job Description & Key responsibilities: The Marketing Manager (Ophthalmology and Respiratory) is responsible for developing and implementing marketing and advertising materials and campaigns. You will assist in the development of brand marketing strategy that supports the growth and profitability of the brands whilst working closely with both internal and external stakeholders. Specific responsibilities and deliverables include: Responsible for the development, production, and delivery of advertising and promotional initiatives to maximize marketing effectiveness. Create marketing materials including but not limited to brochures, advertisements, posters, technical sheets and sales presentations. Seek out new advertising opportunities, develop campaigns and promotions to drive sales and raise brand awareness. Responsible for developing and executing operational marketing plans that will support business objectives. Assist management with the evaluation of new product opportunities. Arrange sales training, positioning training and competitive tactical training. Identify and analyze customer segments and deliver new products and customer focused initiatives. Develop, implement and evaluate strategic marketing and sales programs and promotional materials for the sales force and customers. Responsible for developing forecasts and tracking performance of brands. Develop and execute integrated demand generation programs to meet marketing objectives including traditional and social media advertising. Design, develop and implement strategies for online marketing; develop metrics to measure Social Media marketing efforts. Developing and executing product launch strategies and plans for new product launches. Provide advertising, marketing and brand promotional knowledge, expertise and flawless execution. Assist with meetings and trade shows, establish contacts, develop schedules and assignments and coordinate any required communications to new and existing customers. Skills & Qualification The successful candidate is a highly motivated, enthusiastic and dynamic team player who is resourceful and dedicated and has competencies in adapting to changing environments. Minimum qualifications: Bachelor's degree in Science, Pharmacy, Life Sciences, Health Sciences, or a related discipline required Must have at least 6- 8 years hands-on marketing experience in a pharmaceutical, environment in Ophthalmology and Respiratory. Experience in marketing pharmaceuticals or medical products into hospitals and healthcare setting is an asset. Highly energetic team player with a strong attention to detail and the ability to work both independently and collaboratively. Extremely proficient in Microsoft Office. Experience using social media tools is an asset. Very strong time management and organizational skills with the ability to prioritize and manage own workload whilst multi-tasking in order to meet deadlines. Detail-oriented, strong innovative and creative marketing skills. Must have entrepreneurial spirit. Must have ability to learn both technical and product related materials to be able to conduct product training and create promotional materials and selling tools. High energy, self-motivated, and results-oriented Ability to communicate with physicians, executives and business partners. Ability to partner with the sales force and sales management to develop brand strategies. Strong verbal and written communication skills. Experience with Web Marketing is an asset. Product launch experience required. Maintain a high degree of accuracy and attention to detail. Salary - $120,000 If you are ambitious, looking to be part of something that has significant growth potential and this opportunity is of interest, we would like to hear from you. While we appreciate the interest of all applicants, only candidates selected for an interview will be contacted. Xediton Pharmaceuticals Inc. is committed to fostering an inclusive and accessible workplace. Accommodations are available throughout the recruitment and selection process upon request. We review all applications through a fair, human-led process and do not use artificial intelligence (AI) to screen or make hiring decisions on resumes.

The Marketing Manager is responsible for developing and executing brand marketing strategies and promotional materials for Ophthalmology and Respiratory pharmaceuticals. Key duties include managing product launches, demand generation programs, and coordinating sales training and trade shows.

Candidates must have a Bachelor's degree in Science or a related field and 6-8 years of pharmaceutical marketing experience specifically in Ophthalmology and Respiratory. Proficiency in Microsoft Office and experience with product launches and social media tools are required or preferred.

• CommunicationSouhaitée
• Microsoft OfficeSouhaitée
• Gestion de projetSouhaitée

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Pharmaceutical Marketing
• Brand Strategy
• Product Launch
• Demand Generation
• Social Media Marketing
• Market Analysis
• Sales Training
• Web Marketing
• Microsoft Office
• Project Management
• Communication
• Budget Forecasting
• Competitive Analysis
• Customer Segmentation
• Content Creation
• Stakeholder Management

• Marketing
• Healthcare
• Management & Leadership
• Sales
• Manufacturing

Formation minimale

Baccalauréat

Expérience minimale

5+ ans

Postuler avant le

2 févr. 2027

Langue de l’offre

anglais

Heures de travail

40 heures par semaine

Niveau d’expérience

Mid-Senior level

Mode de candidature

La candidature directe est offerte