Responsable du marketing et de l'intelligence client / Marketing and Customer Intelligence Lead

Résumé du poste

The Marketing and Customer Intelligence Lead will leverage customer data and insights to guide service design, distribution, and go-to-market strategies. They will collaborate with cross-functional teams to align service offerings with customer needs and business objectives.

Détails du poste

The Marketing and Customer Intelligence Lead will leverage customer data and insights to guide service design, distribution, and go-to-market strategies. They will collaborate with cross-functional teams to align service offerings with customer needs and business objectives. Candidates must hold a university degree in business, marketing, or statistics and possess over 7 years of experience in qualitative and quantitative research within the transport industry. Proficiency in data visualization tools like Power BI or Tableau and fluency in English are required.

Ce que vous ferez

The Marketing and Customer Intelligence Lead will leverage customer data and insights to guide service design, distribution, and go-to-market strategies. They will collaborate with cross-functional teams to align service offerings with customer needs and business objectives.

Exigences

Candidates must hold a university degree in business, marketing, or statistics and possess over 7 years of experience in qualitative and quantitative research within the transport industry. Proficiency in data visualization tools like Power BI or Tableau and fluency in English are required.

Avantages

• Competitive salary
• Performance bonuses
• Group insurance
• Continuing education programs

Compétences indiquées

• Analyse de données · Souhaitée
• Power BI · Souhaitée
• Tableau · Souhaitée
• Microsoft Office · Souhaitée
• Visualisation de données · Souhaitée
• Communication · Souhaitée

Autres compétences pertinentes

Relevées dans la description du poste. Confirmez les exigences importantes ci-dessus.

• Marketing strategy
• Customer intelligence
• Data analysis
• Market research
• Power BI
• Tableau
• Microsoft Office
• MarTech
• Digital insights
• Strategic planning
• Data visualization
• Communication
• Presentation skills
• Intermodal transport
• Business intelligence

Domaines d’emploi

• Marketing
• Data & Analytics
• Transportation
• Management & Leadership
• Customer Service & Support

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